It is now time to learn a bit more about the Mira brewery, one of the seven wonders of the beer world! From Canadian caribous to the occult atmosphere of the Landes forest, you will discover everything – or at least what is possible to reveal – about the creation of Mira brewery.
Come and meet our malt-brewers, and familiarize yourself with our brewery, a place without doubt you will want to visit again very soon.
One day, while they were travelling together through caribous in Northern Canada, Jacques and Aurélien decided to start a project together. They had two different possibilities. The first one was to make the most of their musical talents, write an interplanetary hit and get lost in the star system. The other one was to open a micro-brewery back home, in the Arcachon Bay. Then they could reinvent beer and sip some pints in the comfort of their own pub. The charts being occupied by people of unquestionable musical genius – we won’t give names as we don’t kiss and tell – our two young businessmen chose to return to their home region to take full advantage of the local resources.
That is how MIRA brewery came to life in 2015 in La Teste-de-Buch. Its name comes from the Latin mirabilia, meaning “a marvel.” And that’s it, eh?
Yes, it is! Because the poetic world of Mira is inspired by the cabinets of curiosities or “wonder rooms” of the past centuries. These prototypes of our museums were created to pass a taste for art and discovery down to the lucky visitors, just as Jacques and Aurélien want to share their passion for hops. In this context, Mira chose the chimera as an emblem, this two-headed mythical creature, to be the mystical guardian of our brewery. In the Middle Ages, the chimera was a symbol of temptation and unrealizable desires… well, not so unrealizable for Jacques and Aurélien whose objective from the start was to create an authentic and local product.
After climbing up the Dune of Pilat several times and spending some time splashing around in the Arcachon Bay, they created an unfiltered, unpasteurized beer, that was formulated only with top quality products – malts, hops, yeasts, aromatic plants, spices, and its creators’ bodies, minds and souls. This beer was inspired by the Bay and has a taste of its homeland! Mira beer is an ensemble of all curiosities of the Arcachon Bay, brewed and pulled together by the physical endeavours of our intrepid explorers. They really make every effort to create unique and varied recipes, but the rest will remain as mysterious as a family secret…
And so we say, to your good health! (And to ours as well…)
Jacques and Aurélien are both entrepreneurs from and fond of the Arcachon Bay. They are both musicians as well – one of them plays the guitar, the other one the drums. Not content with playing in their parents’ garage, they like to follow their inspirations. That is how one day they decided they had a hope in ale and they could create a friendly and unifying product – come ale or high water! – in their own image. Alright, true, God created man in his own image and things did not really end well, but it is different here: for their baptism of beer, our modern explorers allow their dynamism, their inventiveness and especially their imagination to speak for themselves. In tune and in unison, please!